The Ultimate Sales Letter, 4th Edition : Attract New Customers. Boost your Sales.

Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.Author: Kennedy, Dan S,author
Contributors: Kennedy, Dan S,author
Binding: paperback
Publication Date:
Release Date:
Languages: English,Published,English,Original Language,Englis
Edition: 4th ed.
Published/Release Date: 14 Feb 2011
Format: Paperback / softback
Publisher/Studio/Brand: Adams Media Corporation
Author/Director/Artist: Dan S Kennedy
Dimension (cm): 216x140x15 mm
Package Dimension (cm): 18x213x138 mm
Item Weight (g): 1050
Package Weight (g): 272